Tucked away in our new office space, with freshly sealed wood floors and shelves of inventory waiting to be filled, our owner Brian Brown, talked about craftsmanship in painting handed down to him by his father, Joseph. A usual scene for Brian, well-known for his passion and pride, but this time it was in front of a camera.
Over the past few months, our good friend and skilled videographer Josh Dailey has been writing scripts, planning shoots, interviewing and filming for an upcoming series of culture videos including a marketing video for Joseph’s Coat Painting.
We know how it sounds, why is a painting company spending time and energy on making films about painting? Glad you’re tracking with us. We’re in the business of quality, service and care, and we think these multi-purpose videos will give us the ability to better communicate the most important pillars that frame our company.
“The sales video is aimed to show customers and clients that Joseph’s Coat thinks much deeper about what they do… and, at the end of the day, this effects quality, consistence and outcome,” said Dailey, of Mediaf15teen.
At the end of the month, we will be releasing the video along with a series of culture-oriented videos for our current and future employees as well as the public.
“These culture videos are created to help pass along core values from person to person, no matter how big the company gets,” Dailey said.
Each culture video will be speaking to one area of focus in our company, like our history, quality, generosity and people. All explaining why each matter.
The way we view our humble beginnings, our employees, our quality and giving to others, shapes who we are as a company, and we couldn’t be more excited to share that with you.
Be on the lookout for the videos soon. For more information, contact us today.